There is a lot going in the world. Innovation like 3-D printed prosthetics in the middle of the bush in Africa for less than $20. Disruption like the Tesla home battery and the soon to come $35000 Tesla car. Governments make deals and new laws that affect us everyday, mostly in favor of corporations and large organizations.
More happens in a day than one could realize. So we focus on what's easy. And the media knows it. Our government know it. Facebook knows it. It's their job. They survive on our ignorance and our distraction.
When a big story breaks, we should all be asking ourselves, "does this really matter, or does it just FEEL like it matters?" because most of the news is emotional and psychological manipulation to keep us in the dark and sleepy.
Stand up and shed some light on it? Those who are swayed by the dark, comfy, media come out of the woodwork to shout you down. Stand brave soldier and speak. don't be dismayed at the willful ignorance of the masses. Continue your mission and ask questions and educate yourself and those around you, even if it only means that you realize you know a lot less than you think you did.